The Retail Power of Amazon

In 2015, online retailer Amazon, reported profits of $596m and their sales grew by 20% to an incredible $107bn. The company is looking to expand in a number of ways in 2016, a stark comparison to many retailers who are consider workforce reductions due to the introduction of a national living wage, the apprenticeships levy and business rate changes. So where does Amazon’s straight lie?

Most recently, Amazon signed a deal with Morrisons to sell the supermarket chain’s food online. In return, Morrisons have been granted access to Amazon’s strong delivery network. Selling fresh produce is a new direction for Amazon, one which they hope to utilise with their one- hour delivery slots. A one-hour delivery service in available in many of the UK’s major cities: London, Birmingham, Manchester, Newcastle and Liverpool.

Their online on-demand video service is continuing to grow, most notably gaining the exclusive rights to Jeremy Clarkson’s new motoring show.

Amazon are also considering their own brand fashion label, reportedly in talks with the former head of womenswear at M&S. Selling own brand fashion is not an area which Amazon have previously taken part in

It therefore appears that there are a wealth of opportunities working in Amazon’s favour currently, a company which looks set to continue to grow.

Full article details by Graham Roddick available at:


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