ASOS to Implement Oracle Retail

Online fashion retailer ASOS have recently announced that they will be using Oracle Retail to aid their global expansion. The company’s continued success has driven them to find an appropriate solution to it’s retail operations issues.

CIO of ASOS, Clifford Cohen notes:

We have ambitious global plans and need a solution that can keep up with our pace as we continue to grow.

“This means bringing the right mix of products to the right customers at the right time. Oracle Retail’s planning and merchandising solutions will allow us to be more efficient in the way we target, ship and stock products globally so we can bring our ethos of dynamic, engaging fashion online to our customers globally.”

Full article: by Redwood Shores Calif- Jan 21 2016.

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